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advertisers: DevX "Developer Direct" Program

E-mail direct marketing program

DevX now offers access to our exclusive MarketPlace list of over 60,000 IT development professionals, who have requested third-party product information, through the "Developer Direct" Program. This program allows vendors to "blast" a highly receptive audience in a powerful, yet distinctive, format that encourages direct response.

Skill Building Direct E-mail Program
Drive attendance to your live developer event, online seminar, or web course with the DevX Skill Building list. Now, DevX is offering a list of development professionals who want to receive the latest information on tutorials, developer events and online learning.

Choose one of three formats: text, GIF/JPEG, or HTML. All formats include DevX subscribe/unsubscribe info in header and footer.

Creative Specifications

Text (ASCII) Creative Specs:

  • Subject Line: 70 characters max
  • No character limit in message body
  • No limit on the number of URLs used
  • All URLs must be preceded by http://

    GIF/JPEG Creative Specs:
  • Subject Line: 70 characters max
  • 600x800 max pixel size (400x400 minimum size recommended)
  • 50K max file size
  • One linking URL
  • URL must be preceded by http://

    HTML Creative Specs:
  • Subject Line: 70 characters max
  • Only clean, validated HTML code will be accepted.
  • Style sheets must be local
  • Maximum width of 600 pixels
  • 50K total max file size; includes all images
  • No limit on the number of URLs used
  • All URLs must be preceded by http://
  • Unfortunately we cannot accept scripting of any type, Flash, multimedia (such as video or audio) or embedded forms at this time.

    Testing: DevX requires 3 business days for testing of all HTML creative and 2 business days for Text and GIF/JPEG creative.

    Pricing: $250 net per thousand names. Minimum purchase is 20,000 names.*

    For a proposal or more details, contact your
    Sales Representative

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