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Winning: It's All About Distribution, Baby!

This industry pundit has strong opinions about what kinds of mobile apps will win and what kinds will lose. He also has discovered a hidden advantage to BREW that will guarantee it wins in the long run. 


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Stewart Alsop gave an offbeat keynote at the BREW 2002 Developers Conference in early June. A onetime editor-in-chief of PC industry newspaper InfoWorld, an entrepreneur, and a longtime PC industry pundit, Alsop comes at the mobile industry in his current role as venture capitalist for New Enterprise Associates, where he has recently been making investments in this area. He gave his opinion about what mobile phone application areas would be likely to be successful—and which currently hot areas he thinks will fail. He also explained the overlooked reasons why BREW will succeed in the marketplace.


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