December 6, 2012

EMC, VMware Launch Pivotal Initiative Spin-Off

EMC and VMware are spinning off a new company called Pivotal Initiative that will focus on cloud development products from both firms. Those products include VMware’s vFabric cloud computing software,

How Important Is Pre-Launch App Marketing?

As app stores continue to grow, it gets tougher and tougher for developers to attract attention for their apps. As a result, some are beginning to market their apps even

Mistakes Recruiters Make When Going After Top Devs

Semil Shah from Javelin Venture Partners recently compiled some input from developers who have been contacted by recruiters. Here’s what developers say recruiters are doing wrong in the current war

Freemium App Model Continues to Gain Traction

A new survey by Simon-Kucher & Partners analyzed payment models for the mobile development industry. They found that approximately 40 percent of apps utilize paid downloads and a third use