RIM: Smartphone App Builders Must Know Audience

RIM: Smartphone App Builders Must Know Audience

Speaking at the All About Mobile conference, RIM’s Rana Puri offered several tips to smartphone app developers. Cautioning of the dangers posed by fragmentation, Puri warned, “You need to know your audience. You need to know exactly who your end customer is going to be and this is because the smartphone ecosystem is diverse.”

Puri recommended that developers keep simplicity and usability in mind, saying, “If your application is difficult to use, people won’t use it.” He also advised that developers begin performance tuning early in the development process.

[login]View article

Share the Post:
data observability

Data Observability Explained

Data is the lifeblood of any successful business, as it is the driving force behind critical decision-making, insight generation, and strategic development. However, due to its intricate nature, ensuring the

Heading photo, Metadata.

What is Metadata?

What is metadata? Well, It’s an odd concept to wrap your head around. Metadata is essentially the secondary layer of data that tracks details about the “regular” data. The regular