The ‘Generation Biz’ group, a team of young entrepreneurs pioneering with digital tools and creating innovative solutions across various industries, is transforming the entrepreneurial environment comprehensively. The group shows that age is not a barrier to achieving business success, proves the vital role of digital tech in modern entrepreneurship, and sets global business trends.
Luke Lintz, one of the members of the group, identified a market for wireless headphones in North America at age 16. He invested $10,000 to import wireless earbuds from China and quickly scaled his business. By age 18, Lintz had generated over a million dollars in revenue. His success was largely due to an Instagram-based, meme-oriented marketing strategy that attracted millions of views and sold out his stock within six months.
Upon his high school graduation in 2018, Lintz’s business profits exceeded $600,000. He credits this success to accessible technology and affordable digital marketing tools, which he leveraged to build a multi-platform digital empire that recognized him as one of the youngest successful entrepreneurs of his generation.
Young innovators transforming business digitally
By 2019, Lintz oversaw multiple digital platforms and led a thriving team. Impressively, his dedication to mentoring young entrepreneurs won him global recognition and multiple digital marketing awards.
Bernhard Schroeder, Head of Lavin Entrepreneurship Center Programs at San Diego State University, agrees with Lintz’s views. He highlights the role of technological advancements and platforms like Shopify in reducing entrepreneurship barriers and enhancing the process. Decreased operational costs, accessible data analysis tools, and social media marketing strategies have led to a democratization of business ownership.
Interestingly, a recent survey found that 50% of Generation Z respondents were interested in starting their own businesses. Despite funding challenges, this group uses accessible digital tools and platforms, innovation, original thinking, and a risk-taking mindset to gain a competitive edge. This change indicates a promising shift towards the new age of business and moves away from traditional employment paths, auguring a revolution in the future business landscape.
