Definition of Blogroll

A blogroll is a list of links to other blogs or websites, typically displayed on a blog’s sidebar or a dedicated webpage. It serves as a curated collection of resources that the blog owner recommends or finds useful. Blogrolls help readers discover new content, foster a sense of community among bloggers, and promote collaboration.


The phonetic pronunciation of the keyword “Blogroll” is: /ˈblɒɡroʊl/

Key Takeaways

  1. Blogroll is a list of links to other blogs or websites that the blogger recommends or follows, typically displayed in the sidebar of the blog.
  2. Adding a blogroll to your site can help drive traffic, build relationships with other bloggers, and provide valuable resources for your readers.
  3. Blogrolls can be regularly updated and curated, ensuring that the featured sites are current and relevant to the blog’s content and audience.

Importance of Blogroll

The term “Blogroll” holds importance in the blogging and online community as it represents a compilation of links to other blogs or websites that a blogger respects, follows, or finds useful.

It is often displayed as a sidebar or dedicated section on a blog, fostering networking and cross-promotion among content creators.

A Blogroll can enhance a reader’s experience, providing them with recommendations for additional relevant, high-quality content while also increasing the likelihood of the websites listed on the Blogroll linking back to the original blog.

This exchange of links creates a sense of community and helps improve search engine rankings, thus making the Blogroll a crucial aspect of web-related communication and mutual support.


The purpose of a blogroll goes beyond mere definition; it serves a vital function in the blogging community as a tool for connection and discovery. Essentially, a blogroll is a curated list of links to other blogs or websites that the blog owner deems valuable, relevant, or simply worth sharing with their readers.

By providing these links, the blog owner not only boosts the visibility and reach of the sites they recommend but also fosters a sense of camaraderie, support, and collaboration among bloggers. This interconnected network of websites facilitates the exchange of information, ideas, and audience engagement, as users can click on the links to explore new content, ultimately expanding their horizons and enriching their online experience.

Moreover, blogrolls can significantly impact search engine optimization (SEO) for the websites listed, as search engines like Google consider inbound links (links from other sites) as indicators of the site’s significance and credibility. Consequently, being featured on a popular blog’s blogroll can improve a site’s organic search ranking, making it more discoverable and valued.

Additionally, blogrolls serve as a form of social proof, showcasing a blogger’s endorsement or affiliation with other respected websites in their industry or niche. This bolsters the credibility of both the linking blog and the featured sites, enhancing user trust and establishing them as trustworthy sources of information.

Examples of Blogroll

A Blogroll is a list of links to external blogs or websites, which displays on the sidebar of a blog to enhance the overall content and allow readers to explore relevant topics. Blogrolls can be considered networking tools for bloggers. Here are three real-world examples of Blogroll usage:

TechCrunch: TechCrunch, a popular technology blog providing news on startups, technology, and investments, utilizes a Blogroll to recommend other related blogs like Gigaom, ValleyWag, and The Next Web. By doing this, TechCrunch helps expose readers to additional sources of high-quality technology content and expands the network of bloggers within their industry.

Smashing Magazine: Smashing Magazine, a well-known website and digital publication focused on web design, user experience, and graphic design, offers a Blogroll with links to other design-oriented blogs such as A List Apart, CodyHouse, and Webdesigner Depot. This showcases the best content in their field and allows readers to find helpful resources while strengthening relationships within the design community.

ProBlogger: ProBlogger, a blog dedicated to tips and strategies for successful blogging, maintains a Blogroll that includes links to blogs discussing various aspects of blogging, such as WPBeginner, Social Triggers, and Copyblogger. By featuring similar blogs in their Blogroll, ProBlogger connects readers with valuable advice, resources, and information to help grow their own blogs.

Blogroll FAQ

What is a Blogroll?

A blogroll is a list of links to other blogs or websites typically found on a blog’s sidebar. Blogrolls enable bloggers to share recommendations and build a sense of community with other bloggers in their niche.

Why should I have a Blogroll on my blog?

Blogrolls can provide value to your readers by directing them to helpful resources or blogs that share your interests or offer complementary content. Additionally, having a blogroll can help you establish good relationships with other bloggers and even lead to beneficial networking opportunities.

How do I add a Blogroll to my blog?

The process of adding a blogroll to your blog depends on the platform you’re using. Most blogging platforms, such as WordPress and Blogger, have widgets or tools that enable you to easily add a blogroll to your sidebar or another part of your blog’s layout. Consult your platform’s documentation or help resources for specific instructions.

How do I decide which blogs to include in my Blogroll?

Choose blogs for your blogroll that align with your own blog’s niche, interests, or values. Consider including blogs that consistently provide high-quality content, are well-established, or have a strong following. Be selective and try to limit the number of blogs you include, so your blogroll doesn’t become cluttered or overwhelming for your readers.

How can I get my blog listed on someone else’s Blogroll?

Building relationships with other bloggers is key to getting your blog listed on their blogrolls. You can start by engaging with them through their blog comments, social media, or email. Sharing their content, asking them for advice, or providing value through guest posts can also help establish connections and may lead to your blog being added to their blogroll.

Related Technology Terms

  • 1. RSS Feed
  • 2. Blogging Platform
  • 3. Blog Directory
  • 4. Blog Sidebar
  • 5. Permalink

Sources for More Information


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