Gangnam Style


Gangnam Style is a term primarily associated with a viral South Korean pop song released in 2012 by musician PSY. The song’s catchy chorus, energetic dance beat, and recognizable horse-riding dance moves led to it becoming an internet phenomenon, with its music video becoming one of the most-viewed videos on YouTube during that time. Although not a technology term per se, Gangnam Style did impact digital culture and brought the concept of viral content to the forefront of internet discussion.


The phonetics of the keyword “Gangnam Style” can be represented as: /ˈɡæŋ.næm ˈstaɪl/

Key Takeaways

  1. Gangnam Style is a viral pop song and music video by South Korean artist, Psy, released in July 2012.
  2. The song’s catchy beat, energetic dance moves, and humorous visuals helped it become a worldwide phenomenon, breaking several records, including being the first video to reach 1 billion views on YouTube.
  3. Gangnam Style’s popularity has had a lasting impact on global pop culture, raising awareness of Korean pop music, and influencing artists and content creators around the world.


The term “Gangnam Style” gained significance in technology and pop culture due to its viral success on the internet.

Released in 2012, South Korean musician Psy’s music video “Gangnam Style” rapidly accumulated millions of views on YouTube, eventually becoming the first video to surpass one billion views.

This milestone demonstrated the immense power of online platforms and social media in shaping global trends and connecting diverse cultures.

Furthermore, the viral nature of “Gangnam Style” highlighted the potential of technology and the internet to foster creative collaboration, meme culture, and widespread discussion across geographical and cultural boundaries, solidifying its position as an iconic moment in digital history.


Gangnam Style, while not directly a technology term, is a popular South Korean song released in 2012 by pop singer Psy, which took the world by storm thanks to its addictive beat, over-the-top music video, and distinctive dance moves. Although the term itself is not related to technology, its widespread fame and influence can be attributed to advancements in technology and the internet.

Its purpose, outside of the general enjoyment and entertainment of pop music, is to showcase the role of social media and online platforms in promoting and popularizing cultural phenomena on a global scale. The enormous success of Gangnam Style was made possible by online platforms like YouTube, Facebook, and Twitter, where the song’s viral music video reached millions of viewers at breakneck speed.

It was these technological tools that allowed people around the world to quickly share and connect, turning a catchy tune into a transcultural experience. As a result, not only did the song break records for its popularity and reach, but it also demonstrated the power of technology to bring different cultures together and transport traditionally regional phenomena into the international realm.

In this sense, Gangnam Style serves as a quintessential example of how technological platforms play a pivotal role in the dissemination and evolution of modern pop culture.

Examples of Gangnam Style

“Gangnam Style” is a song and music video by South Korean artist Psy that became a worldwide phenomenon inHere are three real-world examples related to “Gangnam Style” and its impact on technology:

Viral Videos and Social Media: “Gangnam Style” is considered one of the most successful viral videos of all time. It played a significant role in demonstrating the power of social media platforms, particularly YouTube, in driving the popularity of content worldwide. With more than8 billion views on YouTube, “Gangnam Style” showed that catchy and visually entertaining content could quickly capture the attention of a global audience and even set records, such as becoming the first video surpassing 1 billion views. This phenomenon changed the way artists and marketers viewed the importance of online platforms in promoting their work.

Parodies and User-Generated Content: Following the release of “Gangnam Style,” thousands of fans created their own parodies and response videos, leveraging the ubiquity of smartphone cameras and user-friendly video editing tools. This emphasized the growing impact of technology in fostering creativity and allowing anyone with an internet connection to participate in a larger cultural conversation. The widespread sharing of these parody videos further underscored the ability of technology to unite communities and amplify the influence of a single piece of content.Emphasis on Analytics and Big Data: The immense popularity of “Gangnam Style” contributed to the growth and importance of analytics, particularly in tracking the success of content on platforms like YouTube. Companies and individuals became increasingly interested in understanding the data behind viral hits to strategize and optimize their own content. Additionally, the traffic generated by “Gangnam Style” caused YouTube to ramp up its maximum view count from 2,147,483,647 to 9,223,372,036,854,775,808, showcasing the importance of scalable technology infrastructure to accommodate growing user demand and engagement.

Gangnam Style FAQ

What is Gangnam Style?

Gangnam Style is a hit song by South Korean musician PSY. It became popular worldwide due to its catchy tune and unique dance moves. The song was released in July 2012 and quickly went viral on the internet, especially on YouTube.

What genre is Gangnam Style?

Gangnam Style is a combination of K-pop, dance-pop, and electropop genres. It features a combination of catchy hooks, synthesized beats, and humorous lyrics.

What is the meaning behind Gangnam Style?

Gangnam Style is a satirical take on the upscale lifestyle of Seoul’s Gangnam district, which is known for its affluence, high-end fashion, and luxurious living. The song and its music video poke fun at the materialistic and superficial aspects of this lifestyle.

Who created the dance moves for Gangnam Style?

PSY, the artist behind Gangnam Style, is credited with creating the iconic horse-riding dance move. He reportedly came up with the idea as a way of making a dance move that anyone could easily imitate and enjoy.

What records has Gangnam Style broken?

Gangnam Style has broken several records, most notably becoming the most-watched video on YouTube in 2012. It was the first video to reach 1 billion views, and it held the title of the most-liked video on YouTube for several years. In addition, it has received numerous music awards and accolades for its massive global impact.

Related Technology Terms

  • Internet meme
  • South Korean pop (K-pop)
  • YouTube sensation
  • Psy (artist)
  • Virality in social media

Sources for More Information

I apologize, but “Gangnam Style” is not a technology term. It is a popular South Korean song by the artist PSY. However, if you would like sources to learn more about the song and its cultural impact, here is a list in HTML bullet point form:


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