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Black Friday

Definition

Black Friday refers to the day after the American holiday Thanksgiving, typically the fourth Friday of November, which marks the beginning of the holiday shopping season. It’s termed “black” because it’s traditionally when retailers turn a profit, or get “in the black”, due to increased consumer spending. It’s characterized by deep discounts, special sales, and promotional offers both in physical stores and online.

Phonetic

The phonetics of the keyword “Black Friday” is: /blæk ˈfraɪdeɪ/

Key Takeaways

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  1. Black Friday traditionally takes place the day after Thanksgiving and marks the beginning of the holiday shopping season. It’s named after the tradition of recording losses in red ink and gains in black.

  2. Major retailers offer huge discounts on a wide range of products, from electronics and appliances to clothing and accessories. These sales often draw large crowds to physical stores and heavy traffic to online platforms.

  3. In recent years, many Black Friday sales have started early and extended over the weekend through to Cyber Monday. This provides shoppers with a longer period of time to make their holiday purchases at discounted prices.

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Importance

Black Friday is a significant term in technology and commerce, primarily due to its association with massive sales and discounted prices for electronic and tech goods. Marking the start of the Christmas shopping season, “Black Friday” is typically the day following the American holiday, Thanksgiving, when retailers offer substantial deals. For technology firms and electronic retailers, it has become a strategic opportunity to boost sales and move a large volume of products. The rise of online shopping has further magnified the importance of Black Friday for technology companies, with online retailers achieving record breaking sales figures on this day. Hence, for businesses, manufacturers, and consumers in the technology domain, Black Friday is important due to the economic activity it spurs every year, making technology more affordable and accessible to the masses.

Explanation

Black Friday serves as the unofficial kickoff for the holiday shopping season. It refers to the day after the American holiday of Thanksgiving, when retailers across the country often offer significant sales, deals, and promotions on a wide variety of goods. The purpose of these sales is to attract a large number of customers, both in-store and online. Thanks to deep discounts on popular items, consumers often use Black Friday as an opportunity to purchase high-ticket items such as electronics or appliances, or to buy gifts for the upcoming festive season.The extensive use of Black Friday is centered around stimulating economic activity. It aids retailers in clearing out their existing inventory, making way for new inventory for the rest of the holiday season. For consumers, Black Friday serves as a period to purchase products at heavily discounted prices, potentially saving a significant amount of money on their shopping expenses. Despite being a U.S. phenomenon at its inception, Black Friday has since expanded globally, with retailers worldwide mimicking similar sales and deals, resulting in a global shopping event.

Examples

1. Amazon’s Black Friday Deals: Every year, Amazon, the world’s largest online retailer, celebrates Black Friday by offering deep discounts on a wide range of products. These can vary from electronics to household goods, clothing, toys and more. They typically begin their sale a week before the actual day to allow shoppers to take advantage of discounted prices over a longer period.2. Walmart’s In-Store Black Friday Sales: Walmart, a leading global supermarket chain, typically hosts in-store Black Friday sales. Customers can find huge discounts on items such as TVs, gaming consoles, kitchen appliances, and more. In recent years, Walmart has also expanded their Black Friday deals to their online store.3. Apple’s Black Friday Event: Apple, a pioneer technology company, participates in Black Friday by offering deals and special promotions on their products. Often, rather than discounting their items, they provide gift cards with the purchase of selected items like iPhones, MacBooks, iPads, and Apple Watches. This encourages consumer spending while maintaining the premium pricing of their product line.

Frequently Asked Questions(FAQ)

Q: What is Black Friday?A: Black Friday is the day after the American Thanksgiving holiday, often considered the beginning of the Christmas shopping season. It is one of the busiest shopping days of the year, known for significant sales and discounts offered by retailers.Q: When does Black Friday occur?A: Black Friday occurs on the Friday immediately after Thanksgiving, which falls on the fourth Thursday in November.Q: Are Black Friday sales only available in-store?A: No, Black Friday sales are available both in-store and online. In fact, many retailers offer online exclusives and start their sales early.Q: How long do Black Friday sales last?A: While originally Black Friday was a one-day event, now it often extends throughout the weekend. Some retailers even start their sales as early as the Monday of Thanksgiving week. The following Monday is also known as Cyber Monday, with a focus on online shopping deals.Q: Is Black Friday celebrated worldwide?A: While Black Friday started in the United States, many other countries also participate now including Canada, UK, Australia, Mexico, and New Zealand among others.Q: Is Black Friday the best time to get tech deals?A: Yes, Black Friday is one of the best times to get deals on technology products. Many retailers offer significant discounts on items like laptops, TVs, smartphones, and gaming consoles.Q: Is everything on sale during Black Friday?A: While many items are on sale, not every product will be discounted. Each retailer decides which items to put on sale and how much to discount them.Q: How can I find the best Black Friday deals?A: Many retailers release their Black Friday deal advertisements or “ads” weeks in advance, online and in print. Shopping and comparison websites also aggregate Black Friday deals, making it easier for consumers to find the best sales.

Related Technology Terms

  • E-commerce
  • Cyber Monday
  • Online Shopping
  • Discount Codes
  • Doorbuster Deals

Sources for More Information

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