Why iOS Users Download More Paid Apps

Why iOS Users Download More Paid Apps

While the U.S. has more Android smartphone owners than iOS smartphone owners, many mobile development pros continue to focus on Apple’s platform for one reason — iPhone and iPad owners are much more likely to pay for app downloads.

But why are iOS users so much more likely to pay for apps? The answer may lie with iTunes. “Apples to apples, no pun intended, Apple just does a much better job on conversion,” said Eric Setton, founder and CTO of Tango, a company that offers a video calling service on iOS and Android. “It comes from years of collecting credit card numbers on iTunes. People can use their stored credit card numbers and purchase things easily. Punching in a credit card number on Android is more work.”

View article

See also  20 Real-World Examples of Embedded Systems

About Our Editorial Process

At DevX, we’re dedicated to tech entrepreneurship. Our team closely follows industry shifts, new products, AI breakthroughs, technology trends, and funding announcements. Articles undergo thorough editing to ensure accuracy and clarity, reflecting DevX’s style and supporting entrepreneurs in the tech sphere.

See our full editorial policy.

About Our Journalist