dcsimg
Login | Register   
RSS Feed
Download our iPhone app
TODAY'S HEADLINES  |   ARTICLE ARCHIVE  |   FORUMS  |   TIP BANK
Browse DevX
Sign up for e-mail newsletters from DevX

By submitting your information, you agree that devx.com may send you DevX offers via email, phone and text message, as well as email offers about other products and services that DevX believes may be of interest to you. DevX will process your information in accordance with the Quinstreet Privacy Policy.


advertisement
 

Employees Don't Like Enterprise Mobile Apps, Survey Finds

Enterprise apps just aren't as engaging as consumer apps.


advertisement

WEBINAR:

On-Demand

Application Security Testing: An Integral Part of DevOps


A new survey conducted by ResearchNow and Mobiquity finds that 58 percent of employees at mid-to-large enterprises have abandoned the mobile apps they are supposed to be using. Why? 43 percent of smartphone users and 41 percent of tablet users said they weren't impressed with corporate-approved apps.

In addition, 64 percent of those surveyed said they have downloaded and used apps of their own choosing for work purposes. Only 26 percent of smartphone users and 20 percent of tablet users say they stick to the apps approved by their employers.

Obviously, enterprise application development teams have some work to do when it comes to mobile development. "It's clear that employee satisfaction with corporate mobile apps is falling short," said Mobiquity's Scott Snyder. "To ensure greater app engagement - and reduce the privacy and security risks associated with rogue app usage - enterprises must adopt the same best practices as they do for customer-facing apps. Identifying use cases and user personas is key to designing rich, mobile app experiences that keep employees engaged and productive."



View article



   
Comment and Contribute

 

 

 

 

 


(Maximum characters: 1200). You have 1200 characters left.

 

 

Sitemap
×
We have made updates to our Privacy Policy to reflect the implementation of the General Data Protection Regulation.
Thanks for your registration, follow us on our social networks to keep up-to-date